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TABS Analytics Enters Joint Venture with CPGToolBox to Deliver Integrated Trade Promotion and Optimization Solution
TABS Analytics is collaborating with CPGToolBox to deliver an integrated trade promotion and optimization solution for consumer packaged goods manufacturers. The joint venture brings together two best-in-class solutions to forecast, plan, settle and rigorously analyze promotional strategies and tactics.
In just 14 weeks, CPGToolBox has completed the global implementation and phase one system roll-out of its Trade Promotion Management (TPM) solution for Mattel.
CPGToolBox has been recognized as a 2019 Editors’ Pick by Consumer Goods Technology Magazine for its growing client roster and ability to deliver unique value to the industry.
As a growing force in the frozen dessert category, Lindy’s Homemade Italian ice implemented the cloud-based CPGToolBox Trade Planner solution to enhance trade spending activities with its retailing partners across the country.